About

A Perth-based growth and technology partner

Evolve Strategists helps established Australian businesses win more work, deliver it more profitably and see what's happening across the business — by bringing growth strategy, marketing, custom software, AI and automation together.

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Tristan Figredo, founder of Evolve Strategists

Founder

Tristan Figredo

Tristan founded Evolve in Perth and leads client partnerships, strategy and system design. His work spans marketing and positioning, offer design, sales process, CRM and workflow design, and planning practical AI deployments.

For each engagement, the proposal names who leads it, who is responsible for each part of the work and what ongoing support is included.

How we operate

Working principles

  1. 01

    Solve the bottleneck, not the symptom

    More leads don't help if follow-up is slow, and a new tool doesn't help if the process behind it is broken. We look across marketing, sales and delivery before recommending anything.

  2. 02

    Measure honestly

    We agree measures and a baseline up front, keep opportunity value, revenue and cash separate, and report what actually happened — including when something hasn't worked.

  3. 03

    Build things your team will use

    Systems succeed when the people using them helped shape them. We test with your team and document what we build.

Where we work

Based in Perth, working across Australia

We're based in Perth, Western Australia, and work with established businesses across Australia, building on the systems you already have wherever that makes sense.

The short version

  • Services: growth strategy and consulting, marketing and SEO, custom software and CRM, AI consulting, process automation, reporting
  • Engagements: Bespoke monthly retainers, with scope agreed for each business. Where results can be measured fairly, we may also agree a performance fee.

Free 30-minute growth review

Find out where your business should start.

We'll review your main constraint and agree where to start. If Evolve isn't the right fit, we'll say so.

Book a growth reviewOr choose a time in the calendar